Personalized Content Marketing Strategy Packages

Marketing should always begin with a strategy. — a map for what you’ll do, why you’ll do it, who you’ll speak to, and when and where you’ll share content.

  • Who is this for? Authors, bookstores, literary non-profits, or other literary organizations.

  • What’s the pain point? You know you need a content marketing strategy, yet don’t know where to begin or you’ve stalled out on your current marketing efforts.

  • What’s the solution? You not only get a map to more easily navigate your marketing efforts, but confidence in and control over building your audience.

  • What’s the process? We’ll work together to determine your marketing goals and what you want to tell the world about! I’ll then deliver a personalized content marketing strategy to you, that you can then take and execute!

Complete Content Marketing Strategy

Take charge of your marketing with a complete marketing strategy for your social media, newsletter, website, and blog.

What you’ll receive:

  • Audit and feedback on what you’re doing now

  • Personalized content strategy for social media, newsletter, blog, and website

  • Branding strategy

  • Ideal audience analysis and three persona profiles

  • Topic list for focused content (thought leadership)

  • Newsletter ideas

  • Social post ideas

  • Personalized Canva graphics templates

  • Content calendar designed for you (and templates to make your own)

  • Guidance on setting up and optimizing your channels

  • A copy of the Literary Marketing Playbook

  • Zoom sessions: Planning session, strategy presentation session, two follow-up check-ins

  • Additional training on setting up a website or newsletter, Canva training, how to post on social, etc.

Complete Content Marketing Strategy: $1,500

Complete Content Marketing Strategy + 1 Month of Done-for-You Content: $3,000

Complete Content Marketing Strategy + 2 Month of Done-for-You Content: $4,500

Ready to get started?
Fill out the form below.

Social Media Strategy

Build a following and share your stories by increasing your confidence on various social media platforms.

What you’ll receive:

  • Audit and feedback on what you’re doing now

  • Personalized content strategy for social media

  • Branding strategy

  • Ideal audience analysis and three persona profiles

  • Topic list for focused content (thought leadership)

  • Content calendar designed for you (and templates to make your own)

  • Guidance on setting up and optimizing your channels

  • Social post ideas

  • Personalized Canva graphics templates

  • A copy of the Literary Marketing Playbook

  • Zoom sessions: Planning session, strategy presentation session, two follow-up check-ins

  • Additional training on setting up channels, Canva training, how to post on social, etc.

Social Media Strategy: $1,000

Social Media Strategy + 1 Month of Done-for-You Content: $2,000

Social Media Strategy + 2 Months of Done-for-You Content: $3,000

Ready to get started?
Fill out the form below.

Newsletter Strategy

Share your ideas and what you do by building an engaged following with a newsletter.

What you’ll receive:

  • Audit and feedback on what you’re doing now

  • Personalized content strategy for a newsletter

  • Ideal audience analysis and three persona profiles

  • Topic list for focused content (thought leadership)

  • Newsletter ideas

  • Content calendar designed for you (and templates to make your own)

  • Guidance on setting up a newsletter

  • Templates for welcome sequences, article newsletters, wrap-up newsletters, etc.

  • A copy of the Literary Marketing Playbook

  • Zoom sessions: Planning session, strategy presentation session, one follow-up check-in

  • Additional training on setting up your newsletter, Canva training, etc.

Newsletter Strategy: $500

Newsletter Strategy + 4 (1 month) Done-for-You Newsletters: $1,000

Newsletter Strategy + 8 (2 months) Done-for-You Newsletters: $1,500

Ready to get started?
Fill out the form below.

Website and Blog Strategy

Make sure your website and blog communicate who you are to the world and are ready to receive visitors.

What you’ll receive:

  • Audit and feedback on what you’re doing now

  • Personalized content strategy for a website and blog

  • Ideal audience analysis and three persona profiles

  • Topic list for focused content (thought leadership)

  • Website page content ideas

  • Blog ideas

  • Guidance on setting up a website and blog, SEO, and analytics

  • A copy of the Literary Marketing Playbook

  • Zoom sessions: Planning session, strategy presentation session, one follow-up check-in

  • Additional training on setting up your website, Canva training, etc.

Website and Blog Strategy: $400

Website and Blog Strategy + Done-for-You Website Set-up (Squarespace only): $1,000

Ready to get started?
Fill out the form below.

Individual Consulting Call

Looking for guidance, feedback, or questions answered about social media, newsletters, websites, writing for the web, or other content marketing challenges you’re facing? Book a 50 minute consulting call where I can guide you through answers and strategies so you can feel more confident and in control.

$150 per call. Fill out the form below to get started!

Let’s work together.

Fill out the form below with what marketing solutions you’re looking for! I’ll follow up to schedule a quick call to talk through options.